Whether you’re running a creative agency, a real estate agency or any kind of consultancy agency, one thing is certain: you face strong competition. Sure, each marketing, SEO or financial services agency has unique strong points, but generally speaking, every agency in your niche does the same job. Tough, isn’t it?
Use Tech to Increase Your Agency’s Efficiency
As your competitors will offer similar services to the public and employ agents with similar talents, you have to find another way to stand out from the pack. Harnessing the power of technology to increase the efficiency productivity of your team might be just the way to go.
“PieSync synchronizes web apps, Zapier simply lets you automatically add info from one app into another.” That’s usually my answer when people ask me what the difference is between PieSync and services like Zapier or IFTTT, which connect apps by ‘zapping’ data from one app into another.
Last week I had a chat conversation on the subject, you can read along in this screenshot below. I took the screenshot because I realized I had to ‘update’ my usual answer.
Struggling with productivity at work? Instead of looking for a miracle cure, spend some time assessing what the root cause of your problem is. There’s a big chance one of these three underlying reasons apply to you.
Customers expect you – and your team – to remember what they told you last week, and what their particular interest in your services is; it’s how you show them that they are the most important people for your company. A product that can help you in doing so can prove invaluable for your company. Maintaining relationships with your consumers is at the peak of importance nowadays.
Let me break it to you gently. Instead of reading this article, you could be making yourself useful, by doing some work… …
Are you still here? Welcome, and don’t feel bad about yourself. People aren’t robots, and we all need the occasional distraction from work. Reading this will take you about 2 minutes, consider it a moment of relaxation and bonding with a kindred spirit. That’s useful too!
Picking a contact management solution or CRM for a small business doesn’t have to be hard. In this post, you’ll learn how to approach the problem in a sensible way, how to avoid the common pitfalls and which questions you need to ask yourself before you start looking into the options.
Where would you be, as a marketer, without a database? Who would you email, invite, inform, call?
Fact is, most people work with more than one database. Whether you’re an in-company marketer or working in a marketing agency, you will probably have information about your current and potential customers stored in a combination of these: