Get your marketing data in your contact list. Just like that. Imagine a world where you don’t even have to leave your CRM to see if a contact is still subscribed to your mailing list. In a blink of the eye, you not only see that contact’s information, but also how engaged he/she is.

Sync unsubscribes. Just like that.


Thanks to PieSync, you don’t have to imagine! As soon as someone unsubscribes from your MailChimp list, we sync this immediately in your CRM.

And, to put a cherry on top of this delicious Pie: this works for your Google accounts, too.

Let’s get into the nitty-gritty. Just like with our deletions sync, we will work with CRM tags and Google groups.

MailChimp ⇒ CRM

If you’re syncing your MailChimp contacts with your CRM and a contact unsubscribes from your mailing list, we will immediately add a tag ‘piesync_unsubscribes’ to that contact in your CRM.

sync unsubcribes

MailChimp ⇒ Google

If you’re syncing your MailChimp contacts with your Google account we will automatically create a Google group called ‘PieSync unsubscribes’.

sync unsubscribes

As soon as a contact unsubscribes from your mailing list, we will immediately add that contact to that Google group.

sync unsubscribes

CRM/Google ⇐ MailChimp

It does not work the other way around, meaning you can’t unsubscribe someone from a list in MailChimp by tagging them in your CRM or adding them to the Google group.

Let’s get started!

To start syncing your unsubscribes, go to the
connections page in your PieSync Dashboard, open your MailChimp connection with Google or your CRM and tick the ‘Sync unsubscribes’ checkbox:

sync unsubscribes

sync unsubscribes

Not a PieSync user yet but dying to try? Sign up for a free 14-day trial with just your name and email address:
Let’s get started!

Very soon this will all be possible with ActiveCampaign as well. Subscribe to our blog in the top right (or at the bottom on mobile) if you haven’t already and keep an eye on your mailbox!

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Annelien is radiant with positive energy. As a former teacher she relentlessly dots the i’s and crosses the t’s. Always looking to improve, she keeps everyone on their toes.

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